We produced this motion graphics video for the leading global cryptocurrency exchange platform Coinbase. The goal? To spotlight their Coinbase Prime service with a slick and dynamic animation, highlighting its ease of use and user-friendly interface.

With a sleek geometric style, we stayed true to Coinbase’s look and feel, using the awesome colors and typography of their brand guidelines. We first worked on the graphic design for the video, ensuring that all graphic elements were perfectly aligned with their brand identity. This process included designing dynamic title sequences and visually striking motion graphic animations, all while maintaining consistency with their established style.

These visuals were then adapted for social media platforms, allowing the content to seamlessly extend its reach. The result was an engaging and cohesive video that captured the essence of Coinbase’s brand through expertly crafted graphic elements and fluid animations.

Before starting the animation step of this animated motion graphics, we created a hand-drawn storyboard to visually adapt the storytelling and ensure a good balance in all visual content, enabling smooth transitions between sequences in the future.

We carefully highlighted some of their most common interfaces, stylizing them to emphasize aesthetics and user experience by using dynamic custom sound and motion graphics animation. In the storyboarding phase, we meticulously planned the flow of moving images to ensure a smooth transition between scenes. This allowed us to create a compelling narrative that not only showcases the product but also elevates the user experience through thoughtful motion graphics design.

During the animation process, we focused on applying technical elements such as precise timing, easing, and keyframing to enhance the fluidity of the motion graphic elements. Custom sound design was incorporated to complement the animations, adding depth and emotion to the visuals. Every movement was calculated to reflect the brand’s modern and user-centric approach, resulting in an aesthetic that is both visually appealing and highly functional. This combination of technical precision and creative flair allowed us to create an immersive experience that brings their interfaces to life in a way that is engaging and easy to understand for the audience.

With our funky geometric style and groovy animation accompanied by custom sounds, we created a deeply engaging video showing off all the prevalent interfaces on the platform. We highlight Coinbase’s reputation as a renowned cryptocurrency exchange platform, underscoring its commitment to empowering users to navigate the world of digital currencies with ease.

Created with precision and attention to graphical details,  this dynamic animation is further enhanced by a talented voice-over actress and a custom-made soundtrack that complements the overall presentation. Established in June 2012, Coinbase is an American platform that enables the buying and selling of cryptocurrencies. Users can easily send or receive their choice of cryptocurrencies through a website or mobile application.