Dior Dolce Vita - Hybrid Mixed Media Video

Mixed Media Animation: A Dynamic Collage of Creativity

Blending photography, video, illustration, and graphic elements, using Mixed Media Animation brings the brand’s colorful, playful universe to life through iconic Italian imagery, from Vespas and gelato to Roman statues, café terraces, and the Trevi Fountain.

A Vibrant Fusion of Rome and Contemporary Style

Inspired by the rich colors of the Italian capital, the video seamlessly blends collages, live-action sequences, and dynamic motion graphics, showcasing stylish models who embody the playful and elegant spirit of Rome.

From Storyboard to Motion

After adapting the brand guidelines, our motion designers developed a detailed storyboard to shape each scene. Once approved, the style frames were brought to life through dynamic motion graphics.

Discover more examples of this technique in our Mixed Media Showreel.

A Versatile Storytelling Technique

Mixed media animation combines endless creative possibilities with powerful storytelling, making complex ideas more engaging, emotional, and visually memorable.

Social Media Impact & Multi-Format Adaptations

Widely shared on the brand’s marketing platforms, this motion design video, adapted in various formats including vertical and square, has gained significant traction on social media. These engaging motion design collage animations can create a strong impression in the Stories or Reels section of Instagram.

To discover more of the hybrid mixed media animations we've produced, explore standout pieces we've created for major brands: a bold visual narrative for PepsiCo, highlighting branding design and graphic collaborations; an elegant "paper-cut" style animation for Dior inspired by La Dolce Vita in Italy; a refined showcase of Chanel's iconic Chance fragrance; Urban Pulse, a dynamic blend of live-action dance and frame-by-frame animation celebrating street culture; and Running Is Life, an energetic mix of kinetic typography and live-action running scenes.

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