Apple Timeline - Mixed Media Video

This self-initiated explainer traces Apple’s evolution from the Apple I to the products that transformed modern technology. The goal was to turn decades of innovation into a clear, fast-paced visual story.

Creative Direction

We developed a bold graphic language inspired by Apple’s history, combining archival product imagery, kinetic typography, structured layouts, and references to early computer interfaces.

From Script to Storyboard

We shaped the narrative, selected the key milestones, and created styleframes and a detailed storyboard to give each product its own moment while maintaining a fluid timeline.

Discover more examples of this technique in our Mixed Media Showreel.

Animation

Mixing motion graphics, typography, photography, and interface-inspired elements, the animation brings Apple’s journey to life in an engaging film designed to make a complex story easy to follow.

To discover more of the hybrid mixed media animations we've produced, explore standout pieces we've created for major brands: a bold visual narrative for PepsiCo, highlighting branding design and graphic collaborations; an elegant "paper-cut" style animation for Dior inspired by La Dolce Vita in Italy; a refined showcase of Chanel's iconic Chance fragrance; Urban Pulse, a dynamic blend of live-action dance and frame-by-frame animation celebrating street culture; and Run ning Is Life, an energetic mix of kinetic typography and live-action running scenes.